2026 Cost Reduction Guide
Noom costs $59.00 per month as of February 2026.
Noom often offers discounts through chat support or the cancellation flow. Contact support to negotiate better rates.
Contact support via chat or email, mention you're considering canceling, and ask what they can offer.
Noom is included free (or heavily discounted) with these plans. Check if you're double-paying:
Employer Wellness Programs (Noom Health) — includes Noom Weight program (fully covered)
Noom Health partners with employers and health plans to offer Noom Weight at no cost to covered employees. Check your company's wellness benefits portal.
T-Mobile Tuesdays — includes Up to 3 months free + extended trial
T-Mobile wireless subscribers periodically get free Noom access through the T-Mobile Tuesdays app. Check the app weekly for rotating offers.
HSA/FSA Reimbursement (Noom Med) — includes Noom Med programs eligible for reimbursement
Noom Med programs (GLP-1, Weight-Loss Pill) qualify as eligible medical expenses for HSA/FSA reimbursement. Requires subscription receipt + Letter of Medical Necessity from clinician.
How to cancel
Settings → Subscription → Cancel
Steps (4 screens)
What they'll try to keep you
In-flow discount offer?
✅ Yes
Win-back email after?
✅ Yes
Access after cancel
Until end of billing period; no free tier
Your data
Data preserved for re-subscription
Noom has one of the most aggressive cancellation flows with 4+ retention screens. Be persistent and keep clicking cancel.
Noom costs $17-42/month depending on your commitment length — but many people get it free through their employer or health plan and don't realize it. Check your company's wellness benefits portal first: Noom Health partners with major employers to offer the program at no cost to covered employees. If you're paying out of pocket, always choose the longest commitment (12-month plans drop to ~$17/mo vs $42/mo for shorter terms), and time your signup for January when Noom runs up to 80% off promotions. T-Mobile customers should also check the T-Mobile Tuesdays app for up to 3 months free.
Weight loss and health coaching program.
Tracking: Noom (monthly)
| Date | Price |
|---|---|
| 2019-01 | $59.00 |
| 2022-01 | $59.00 |
| 2024-01 | $70.00 |
| 2025-01 | $70.00 |
Price forecast
Noom raised monthly pricing in 2024. Further increases possible as the company pushes users toward longer commitments.
Best time to subscribe
NEVER pay monthly ($70/mo). Annual plans and multi-month commitments drop the rate dramatically. Look for 50% off promo codes.
Save up to $50.00/month with these proven strategies
Aggressive retention discounts during cancel flow (50-80% off common)
First month at 50-80% off, typically $9-30 instead of $59+
Go to Account Settings → Manage Plan → Cancel Subscription. Noom will aggressively present discount offers in the cancellation flow. Do not click the first discount; wait for better offers.
Noom has the most aggressive retention strategy of any subscription service. Multiple discount tiers typically appear during cancellation.
Annual plan subscription (25-50% savings vs monthly)
Annual plan at $199-299/year vs $59/mo
Visit Noom website and select Annual Plan option at checkout. Annual pricing is prominently displayed but requires scrolling past the default monthly option.
Annual plan is the best option if continuing with Noom. Saves ~40% compared to monthly billing.
Cancel now, wait 7 days, and get a win-back offer:
80% off first month offer via email within 24-48 hours of cancellation
Delivered via email
Noom sends highly aggressive win-back emails. Multiple offers escalate if you don't respond.
MyFitnessPal Free
Calorie tracking and nutrition logging without coaching
Lose It! Free
Calorie and nutrition tracking with a simplified interface
Best Strategy:
During cancel flow, Noom offers 50-80% off → negotiate for best price before cancelling, or use annual plan
Use this framework to evaluate whether Noom is worth keeping.
Using it 3+ times per week consistently
Keep it — regular use means strong value. Check for annual plan savings.
Using it 1–2 times per week
Calculate cost-per-session. At $30/mo and 6 uses, that's $5/session — compare to alternatives like free YouTube workouts or a cheaper app.
Signed up in January but usage dropped off
Cancel now. The 'I'll start again' trap costs the average person $200+/year. You can always resubscribe when motivation returns.
Paying for both an app AND a gym membership
Pick one. If your gym has on-demand classes, you likely don't need a separate app. If you work out at home, you likely don't need the gym.
Health & Fitness
| Feature | noom | myfitnesspal | loseit |
|---|---|---|---|
| Monthly Price | $19.99/mo (auto-renew) | $12.99/mo (Premium) | $9.99/mo |
| Free Tier | 14-day trial only | Full app, limited features | Full app, limited features |
| Calorie Tracking | Yes (1M+ food database) | Yes (largest database) | Yes |
| Psychology Coaching | AI-driven daily lessons & coaching | No | No |
| Wearable Integration | Apple Health, Google Fit, Fitbit | Extensive (100+ devices) | Apple Health, Fitbit, Garmin |
| Unique Strength | Behavior change focus | Largest food database | Most affordable option |
Verdict: Best for psychology-based weight loss; daily coaching and behavior tracking justify premium price.
Noom's value depends entirely on what you're paying. The actual monthly cost ranges from $17.42 (12-month commitment) to $42.25 (shorter terms) — not the $59/month often cited. At the 12-month rate, it's competitive with Weight Watchers ($23-45/mo) and cheaper than personal coaching. Noom's psychology-based approach (cognitive behavioral therapy for eating habits) is genuinely different from calorie-tracking apps. It's worth it if you engage with the daily lessons and coaching. If you just want food logging, MyFitnessPal ($19.99/mo) or Lose It ($9.99/mo) do that for less.
Possibly. Three paths to free or reduced-cost access: (1) Employer wellness programs — Noom Health partners with many mid-to-large companies to offer Noom Weight at no cost to covered employees. Check your company's wellness benefits portal. (2) HSA/FSA reimbursement — Noom Med programs (GLP-1, weight-loss pill) qualify as eligible medical expenses. You'll need a subscription receipt plus a Letter of Medical Necessity from your clinician. (3) T-Mobile Tuesdays — T-Mobile wireless subscribers periodically get up to 3 months free plus an extended trial through the T-Mobile Tuesdays app.
At the budget end: Lose It at $9.99/mo (or $39.99/yr) is the cheapest paid option for basic calorie tracking. MyFitnessPal at $19.99/mo ($79.99/yr) offers a larger food database. Noom ranges from $17-42/mo depending on commitment length. Weight Watchers ranges from $23-45/mo with optional clinic plans up to $99/mo. For pure calorie tracking, MyFitnessPal Free is sufficient for most people. Noom's differentiator is its psychology-based coaching — if you've struggled with diet adherence, the behavioral approach may justify the premium. If you just need a food diary, save your money.
Yes — Noom is an Active Retainer service. During the cancellation flow, you'll navigate through multiple retention screens (about 4 screens) that present special lower-priced offers to keep you subscribed. The offers vary but typically include significant discounts on your next billing period. Strategy: always initiate the cancellation flow before your renewal date, even if you're not sure you want to cancel — you may get a discount worth keeping. The best external deals come during New Year's (up to 80% off) and via T-Mobile Tuesdays partnerships.
Three cancellation paths: (1) Web — sign into the Noom Subscription Portal, click 'Cancel Subscription', and complete ALL on-screen steps (takes about 15 minutes due to multiple retention screens). (2) iOS — Settings → Apple ID → Subscriptions → Noom → Cancel. (3) Android — Google Play → Profile → Payments & subscriptions → Noom → Cancel. Important: uninstalling the app does NOT cancel your subscription — you must formally cancel through one of these paths. Your subscription remains active until the end of your current billing period with no mid-cycle refunds.
Noom costs $59/mo vs MyFitnessPal at $9.99/mo. Both track calories, but Noom adds psychology-based coaching. Here's which one actually helps you lose weight — and which wastes your money.
10 min readCut Noom expenses by 65% using retention offers, free trials, or switch to free weight loss apps. Save $200+ yearly with our guide.
12 min readNoom's cancellation flow surfaces discounts of 50-65% off. But the real savings come from commitment-based pricing, T-Mobile benefits, and HSA/FSA coverage. Here's every strategy.
16 min readNoom is just one piece. Take the free 30-second quiz to see your total savings across all your subscriptions.
About Noom: Weight loss and health coaching program.